Hi, I am Ana

I am a UX Designer with an MS in Human-Centered Design and Engineering
with a background in Graphic Design and a multicultural life.

I focus on balancing user needs and business requirements with aesthetics while considering the impact of the design on the human being and the environment.

COLLEAGUE
UX/UI for an educational platform
(2022)

Colleague is a web-based platform for K-12 teachers developed in the College of Education of the University of Washington (UW); it’s a project funded by the National Science Foundation (NSF).
The platform helps teachers in their workflow for lesson planning.
In a team of 4, I worked on the UX and UI of the platform to deliver an interactive prototype for the stakeholder to continue increasing funds for the project.

BIDMATCH
UX for a digital marketplace
(2017)

A startup company develops a web-based product to connect homeowners with contractors.
The insights from the user research help to develop the UX vision and key components for the ideal “hiring experience" of the site. Learning about the client and the market helps to build a digital product with a strategy based on information.

ALASKA AIRLINES
Concept project: UX for a travel mobile app
(2017)

Understanding current usability problems, exploring additional features, and providing recommendations for improvements could make Alaska Airlines’ app indispensable for travelers.

STANDARD GOODS
Concept project: UX for an e-commerce site (2017)

A clothing store aims to increase its online sales.
Identifying usability problems and focusing on highlighting aspects that positively differentiate a local store from big e-commerce competitors would improve the user's “shopping experience" and, consequently, help the company to reach its goals.